COLORS Tamil to launch Thari and Malar to spruce up prime time content

Premiering on April 1st, Thari airs at 7:00 PM, and Malar at 7:30 PM, from Monday to Friday only on COLORS Tamil 

Strong, resilient women come in many forms. Tamil Nadu is a powerhouse of talented, strong women who challenge the mindset of society every day. The state’s youngest GEC, COLORS Tamil in its one year journey has celebrated and showcased the willpower of women through gripping narration and strong female protagonists. Keeping in line with this motto, COLORS Tamil today announced the launch of two new striking shows – Thari and Malar that is set to mirror the spirit of strong women from the state.

Offering viewers varied entertainment, the two new shows promise intriguing, never seen before story line. Capturing the struggles of handloom industry in Kanchipuram, Thari narrates the story of one girl’s journey towards revival of fading traditional weaving technique and Malar is a romantic-thriller that chronicles the emotions of a girl whose ominous past comes to haunt her as soon as she gets married. Narrated through the eyes of two strong female protagonists, the shows are set to premier on 1st April 2019, during its prime-timeslot 7:00 PM to 8:00 PM, from Monday to Friday only on COLORS Tamil.

Commenting on the new launch, Anup Chandrasekharan, Business Head – COLORS Tamil, said “We have kick-started 2019 with great enthusiasm and an exciting line up of content on the fiction and non-fiction front. When we began our journey in Tamil Nadu, we wanted to celebrate women’s unparalleled strength to move mountains through all our fiction shows. We have captured each of the challenges new age women face as they progress in life through our characters in Perazhagi, Sivagami, Vandhal Sridevi and many more. Today we are witnessing another two powerful women joining our family and it gives us great pride to continue our journey of delivering differentiated, powerful content. The tales are visually compelling and are packed with social messages making it appealing for the viewers.”

Bringing to television screen for the first time, COLORS Tamil is set to showcase the legacy of Kanchipuram – the land of golden threads through its new show Thari. Narrated through the eyes of young Annam (played by Srinithi), the show will take the audience on a journey through the struggles of an ailing weaver family and their battle to revive the fading art of traditional weaving. A true representation of artisans’ life and challenges, Thari is embellished with a strong cast comprising of Sabari, Mu. Ramasamy, Fareena,  Angana and many more.

Set to present viewers an extraordinary tale of romance-thriller, COLORS Tamil brings to Tamil television screen a captivating new show Malar that showcases conflicting emotions of newlyweds Malar (played by Nayana Shetty) and Kadhir (played by Arun Padmanabhan) as they begin their life on a mysterious note. With Kadhir learning more about his wife every day, the show journeys through Malar’s attempts at protecting herself from being handcuffed by her husband. The compelling tale of mystery and love is backed by a strong cast comprising of Santhosh, Vaishnavi, Geetha and many more.

Author: nammamadrasnews

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