Dumbell Fitup Fest 2019, a first – of – its – kind Fitness and Wellness Event, organized jointly by Brand Avatar and Dumbell, was inaugurated on 6th April in a glittering function in YMCA Wings Convention Center, Royapettah. To be continued on 7th April, the prestigious event showcases Conferences, Fitness Competitions, Yoga and Zumba Sessions, Fashion Show, Expos and Awards Night. It is of great interest that Decathlon, the iconic Sports Goods Retail Brand, is holding competitions for indoor games such as Football, Volleyball, Table Tennis, etc.,
To most of us, unfortunately, Fitness is the proverbial “New Year Resolution” – to make a promise only to start enthusiastically and forget it in a matter of days. To veer us away from such behaviour and to make us care for ourselves more by examples than by sermonising, this event is an invitation to the Chennai citizens of all age groups – to be part of Fitness Movement to learn, network and change our way of life. FITUP FEST 2019 aims to create awareness among public about various forms of fitness activities for both the body and the mind which can be practiced in our daily life. FITUP FEST is intended to pave way for transforming the lifestyle of individuals across all walks of life for a healthily living.
Inaugrating the event Mr Sudhakar Raja, CEO of HowdyDo, also stressed the importance of fitness and the need for a healthy body and how events like this kindle the spirit in all of us. He advised the gathering to take to fitness seriously as health is one asset which we tend to not take seriously or appreciate until it is reminding us of its existence! Mr C K Kumaravel, CEO of Naturals Salon, speaking during the occasion, said that fitness should be part of everybody’s daily life. It is not necessarily having big muscles but it means being quick, flexible and active. He asked the Chennai public to take advantage of this event to remind themselves of a duty they owe to themselves – to be fit and healthy! Mr Hemachandran, CEO, Brand Avatar, mentioned that the house of Brand Avatar took immense pleasure in hosting events like this with a cause. He recalled the contribution of Brand Avatar’s socially relevant events such as the Village Ticket, Homepreneur Awards, etc., Mr Abishek Rengaswamy, Founder and Chairman, Dumbell, also explained how and why he thought up about this Event and how we tend to ignore our health at a huge cost not only to us but also to those around us!
Multiple engaging events are happening simultaneously – Conferences on wide – ranging issues, Fitness Tasks (including interesting games and a lot of challenges with rewards to keep the competitive spirit in focus) & the prestigious Little Miss & Master Earth India Competition.
